The marriage of digital marketing and hacking is presented as a symbiotic activity. Although I am unconvinced as how this partnership will work. As both disciplines understand the power of data the notion that marketing can control how hackers perceive, use and digest it is possibly naive.
In the ever hungry appetite to squeeze more information out of our behaviours, likes, dislikes, hopes and dreams how will alternative digital hacking know how combined with the marketing demand to bring urgent injections of new ideas to grow the digital marketing realm further?
See the article
http://thenextweb.com/events/2012/10/20/growth-hacker-conference/
http://growthhackersconference.com