BACKGROUND
During my time at BBDA I was involved in the design and production of annual reports, performance reports and similar collateral. For over 10 years, I worked towards independently designing and producing the reports alongside the principal of the company.
SOLUTION
Annual reports like the web suffer small attention spans requiring maximum information. Ubiquitous information is vital and must express the brand, the content and the data.
The reports were well received and the challenge for every year was to invigorate the brand, convey the data and bring
information to the investor and or shareholder.
Some of the Reports where for
Victoria Police
Yarra Valley Water
EPA Environmental Protection Agency
Ambulance Service Victoria
Melbourne University
