Identity and Branding is an evolving process.
My knowledge and experience grows with every job, from a small branding identity that helps get the company off the ground, to their larger cousins who demand complex messages to a sophisticated audience. Every design is a challenge, finding that spark, that essence, that special something for the client makes designing so great. To get a client to translate their passions and ethos through design is extremely rewarding.
Printed material is tactile and requires human interaction and can be kept and revisited over time. Far from being a forgotten medium print design has always been a vibrant and stable field. I like the discipline and the challenge that print design demands. I am always trying to design a unique statement suitable for the client.
Here is a selection of other printed I have produced over time.
FLUBBAWABBA |
Identity
BACKGROUND
A small group of
creative professionals needed a quick identity to bring together their diverse
skills to engage the publishing industry with a variety of creative projects
and opportunities
SOLUTION
As the time line was
tight and the area they were targeting defined by their skill set, I set the
task to create a simple yet dynamic look and feel to their corporate
identity.
The target market was the digital children publishing realm, the
design had to be professional, easy to read yet fun, colourful and have a level
of interest that would help it stand out.
