I was invited to design and create a identity and items for a leading international conference to be held in HK. The conference was to boost the professional persona for this new Department within City University in Hong Kong.
As the Conference items would be used across and range of items from a tiny badge to a large banner, the branded elements needed to have a strong identity of their own. Clean modern yet professional and strong. The Run Run Shaw building was used as inspiration for the main stylised element, blue, red green were used to bring out the three streams of the conference. Banners, Signage, programmes, screens were produced as required. It was a great success for the department improving the profile within HK and through the museums of the world.